When requesting services from the Marketing team, first consider the following:

• What audience are you trying to reach?
• What information are you trying to communicate?
• How will you measure the success of your outreach?

If you have an upcoming marketing need, contact us as early as possible. Allow enough time for your project. There isn't an exact formula for calculating "enough time" due to external influences on our project queue. Based on our experience, most publications will take three to four weeks from conception to final delivery; small jobs may take less time, and major projects will take longer. For event-related projects, remember to allow time for RSVPs if your event requires them. If you have an urgent request due to extraordinary circumstances, contact us ASAP, and we’ll do everything within our power to help you. 

Please remember that we work for the entire College; on average, we juggle 40-50 jobs simultaneously. Our projects are not completed on a first-come, first-served basis; they are evaluated according to their priority to the College's mission and goals.

• Whether you’re planning a new event/publication or updating an existing/repeating one, the first step is to submit a Marketing Request to inform the team. Please do not submit the requests for one project as separate requests. Submit one project with the full scope and needs for your project to be successful. If you don't know, include that in your submission, and we will help.
• Most of our communication is via email, but if you prefer to meet in person, please make an appointment.
• When you meet with us, define the full scope of work. The process works better if we know everything you are expecting from us before we start.
• Come prepared to describe your ideal situation. We’ll want to hear your ideas and see samples. If you don’t have specific ideas, we’ll help you develop a plan.

• You are the expert on what you’re trying to say; we need the first step from you. Don’t worry; we can help you edit your content. Most importantly, keep in mind the audience you are trying to reach.
• We will need an electronic copy of your text. We cannot start work on your job until we receive your content.
• You will need to be available for proofing throughout the life of your project and be ready to make timely approval decisions. Carefully check the final copy and design before it goes to print; changes after that will be expensive and delay the project.

All publications should incorporate the CCD logo and affirmative action/equal opportunity statement (if going off-campus). Some programs may also require Gainful Employment wording. We will help you make sure these get onto your document.